Simple guides for adding Quality Widgets to your store, connecting Shopify, showing up in AI search, and using Brand Analytics.
You can pick from three clean widget layouts to match your product pages:
1. Minimal Badge: A compact score badge that fits neatly near your product title or price.
2. Enriched Scorecard: Shows the overall 0–100 TruScore along with the 5 category ratings right below your Add to Cart button.
3. Full Quality Card Drawer: Lets shoppers click to open the full breakdown of materials, construction, origin, pros/cons, and warranty without leaving your website.
Setup takes about a minute and doesn't require complex coding:
• Shopify Stores: Connect your store through our Shopify integration (/integrations/shopify) and turn on the TruCrafters block directly inside your Shopify Theme Editor.
• Other Platforms (WooCommerce, Webflow, BigCommerce, Squarespace, or custom sites): Copy a single line of code from your dashboard and paste it into your product page template.
No. The widget is super lightweight and loads quietly in the background after your product photos and Buy buttons are already on screen, so it won't slow down your page or make your layout jump around.
Copycat websites often steal product photos from real brands to trick shoppers. The TruCrafters widget checks that it is running on your official website domain and displays an Official Point of Authentication seal—giving shoppers peace of mind that they are buying the real product directly from you.
More shoppers are using AI tools like ChatGPT, Google Gemini, Perplexity, and Apple Search to ask which products are best to buy.
TruCrafters formats your verified product details—like materials, origin, durability ratings, and pricing—so search engines and AI assistants can easily read, trust, and recommend your products when shoppers ask for recommendations.
Brand Analytics helps you see how product quality impacts your sales across three simple views:
1. Shopper Engagement: See how often shoppers open your quality widgets, how long they spend reading your specs, and how many products they view per visit.
2. Product Performance: Compare your highest-scoring products against lower-scoring items across the 5 quality categories.
3. Business Insights: See how your brand's material, construction, price, origin, and warranty ratings stack up against the average for your industry category.
When you connect your Shopify store, TruCrafters automatically imports your products, photos, variants, and listed details so your Quality Reports and storefront widgets stay in sync without manual data entry.
Still need help?
Our product quality specialists and brand partnership team are available to assist with any questions about TruScore reports, storefront widgets, or account support.