TruCrafters for Business & Pricing

When shoppers buy online, they want to know if a product is well made and worth the price. TruCrafters for Business helps brands of all sizes answer those questions right on the product page. By showing an independent 0–100 TruScore and clear material, construction, and warranty details, brands build shopper trust, reduce hesitation at checkout, and increase sales.

The Basics plan is completely free ($0/month) with no credit card required. When you sign up and claim your brand, you can: • Submit products one at a time for unlimited 0–100 Quality Reports • Share public report pages for every scored product • Add customizable Quality Widgets to your product pages • Help your products appear in Google and AI search results • Manage your verified Brand Profile and view basic shopper engagement stats

The Pro plan is built for brands that want our team to score their full catalog and provide deeper performance insights. It includes everything in Basics, plus: • Done-for-you full-catalog scoring (we import and score your entire store for you) • White-labeled widgets (option to hide the TruCrafters logo to match your store seamlessly) • Full Brand Analytics showing product comparisons and category benchmarks • Priority 1-on-1 setup support • A dedicated account manager with regular strategy check-ins

When you request a sample report on our Pricing or For Business page, we score 3 of your products for free and walk you through the results on a call. If Pro is a good fit, we put together custom pricing based on your catalog size and score your whole store for you.

Sometimes a great product gets a lower initial score simply because details like material grade, fabric weight, or factory location weren't listed on the product page. Any brand can claim its profile for free and send in proof (like spec sheets, supplier invoices, or lab test results). Once our team confirms the details, we update the report and recalculate the TruScore.

Yes. You can start for free on Basics today and upgrade to Pro whenever you are ready. All of your existing reports, widgets, and brand profile details carry over automatically.

TruCrafters is open to all brands and retailers that sell physical, non-consumable products—across Furniture, Kitchen, Bags & Leather, Clothing, Footwear, Jewelry & Watches, Bedding & Textiles, and Tools & Outdoor gear, at any price point. The only items we do not cover are perishable foods and single-use consumables (such as beverages, cosmetics, supplements, or cleaning liquids).