Understand how quality drives your sales.
Analyze shopper engagement on your product pages, evaluate SKU-level performance, and benchmark your materials and build specs against your competitors & industry standards.
Live Overview
| 2m ago | Heritage Leather Tote | Storefront Widget | 96 |
| 5m ago | Walnut Dining Table | Chrome Extension | 94 |
| 12m ago | Brass Pendant Light | Report Page | 88 |
Brand Analytics On a New Level
Aggregate real-time buyer engagement, SKU performance metrics, and category benchmarks across every touchpoint to optimize conversion and prove product craftsmanship.
Time on Page Milestones
Discrete reading depth milestones across verified shopper journeys
Catalog Browsing Depth
Unique products explored per shopper session across brand catalog
Why High-Craft Brands Rely on TruCrafters Analytics
Standard e-commerce tools track clicks and page views. TruCrafters measures buyer intent, material inspection depth, and origin trust to turn craftsmanship into measurable revenue.
Trust-Powered Data
Capture first-party buyer intent signals powered by verified material disclosures, quality badges, and transparent craftsmanship logs without intrusive third-party scripts.
Insights to Optimize for AI Traffic
Structure your product specifications, raw material origins, and verified build claims so AI search bots, shopping agents, and LLMs accurately index and recommend your SKUs.
Category Benchmark Intelligence
Benchmark your 5-pillar scores against category medians to justify premium pricing and highlight competitive material superiority.
Multi-Channel Telemetry
Unify analytics across your on-site Quality Widgets, TruCrafters Chrome Extension buyer scans, and direct quality report checks.
Common Questions We Get
Start Tracking Your Quality Metrics
Access real-time shopper analytics, product benchmark comparisons, and conversion data directly in your merchant dashboard.